The alliance will enable Allianz and Sanlam to combine their existing and future operations in 29 African countries, becoming the continent’s largest non-bank financial services provider. By merging Sanlam’s expertise on the continent with Allianz’s global capabilities and insurance solutions, it intends to expand the life and general insurance penetration, accelerate product innovation and promote financial inclusion in high-growth African countries.
“In accordance with our enterprise strategy of expanding our leadership position through scale and new partnership models, Allianz is pleased to accelerate its growth in this critical region through a partnership with the undisputed market leader,” said Christopher Townsend, a member of Allianz SE’s board of management.
“Sanlam’s strengths enable us to expand our local footprint and market penetration. The joint venture enables us to develop leadership positions in Allianz’s major growth markets.” Additionally, Sanlam shares our firm values, our mission of protecting the future for our clients, and our generational approach to growth in new areas.”
Allianz and Sanlam anticipate that the combined entity will rank in the top three in most markets. It will operate and have a combined total group equity value (GEV) of more than 33 billion South African Rands (about €2 billion). Namibia will be included in the united entity at a later point, but not South Africa.
Sanlam group CEO Paul Hanratty stated that the transaction would bolster the company’s leadership position in several critical markets that are critical to the company’s objective of building quality and scale in Africa.
Sanlam group CEO Paul Hanratty stated that the transaction would bolster the company’s leadership position in several critical markets that are critical to the company’s objective of building quality and scale in Africa.
The chairmanship of the joint venture partnership will rotate every two years between Allianz and Sanlam, with a CEO to be chosen in due course. Additionally, the agreement is subject to several antecedent conditions, including receiving relevant approvals from competition authorities, financial/insurance regulatory agencies, and any customary restrictions applicable to Sanlam and/or Allianz in each region.
Briisk would like to congratulate both powerhouses on their partnership and look forward to much-needed insurance penetration in emerging markets.
Briisk is a high-growth technology company. Our core service is an instant transaction platform for digitising the insurance and financial services sector.
> Digitising Insurer products & services > Connecting to Scalable distribution channels > Engaging with Uninsured & underinsured customers > Policy production flow End to end.
Drafting business requirements is one of the most time-consuming yet critical parts of any technology project. It’s where ideas turn into structure, where “what we want” becomes “what we need to build.” But anyone who’s been through the process knows: it can be messy, repetitive, and full of back-and-forths. This is where Artificial Intelligence (AI) […]
Artificial Intelligence (AI) is no longer just a futuristic buzzword — it’s here, shaping how industries operate, innovate, and grow. In insurance, where efficiency and accuracy are critical, AI has the potential to transform every step of the value chain, from product design and marketing to claims management and training. But while many talk about […]
Personalisation and decision support through a digitised broker platform “There are so many options… how do I know what’s right for me?” It’s one of the most common — and paralysing — questions for insurance customers. Whether they’re 21 or 51, navigating product choices can be overwhelming, especially when financial literacy is low and the […]
At face value, it seems like a fair question. You’re likely just starting your career, still exploring your independence, and not exactly at the stage of life where you’re planning for worst-case scenarios. But this question isn’t just a conversation starter — it’s a reflection of a deeper issue in the insurance industry: a lack […]
It’s a foundational question, often asked, rarely answered well. For many, insurance remains complex, inaccessible, or something to “worry about later.” Yet in today’s unpredictable world, insurance is more relevant than ever. The problem isn’t a lack of need—it’s a lack of understanding. This is precisely where EduTech and InsurTech intersect to drive change. Enter […]
In the digital age, customer expectations are changing fast and the insurance industry needs to keep up. Consumers now expect the same seamless, fast, and intuitive experiences they get from tech platforms in other sectors. As insurers and brokers, this means rethinking how we engage, advise, and distribute. Enter: Digital broking, digital advice, robo advice, […]
Unlocking payment flexibility, operational ease, and customer satisfaction The insurance industry is undergoing a digital evolution, with customer expectations pushing companies to rethink how they handle payments. Traditional methods like debit orders and direct debits have served their purpose, but in today’s fast-paced, tech-forward world, they often fall short – especially when flexibility, retention, and […]
The insurance industry is changing rapidly. With online platforms, instant quotes, and digital policies, it’s never been easier for customers to purchase insurance products. But amid all this convenience, one crucial element is being left behind: professional, personalised insurance advice. At Briisk, we believe that no matter how seamless or digital the insurance journey becomes, […]
In a world where digital convenience is paramount, embedded insurance is quickly becoming a must-have feature for businesses looking to enhance value and customer satisfaction. But what exactly is embedded insurance, and why is partnering with an insurtech like Briisk the most effective way to implement it? Let’s explore. What is embedded insurance? Embedded insurance […]
The pace of technological change is accelerating—and so is the consolidation of the industry. As we enter the second quarter of 2025, mergers and acquisitions (M&A) continue to reshape the global tech landscape, including the fast-evolving insurtech space. For insurtech companies, M&A trends aren’t just background noise—they’re critical signals. Whether you’re preparing for growth, seeking […]