The pace of technological change is accelerating—and so is the consolidation of the industry. As we enter the second quarter of 2025, mergers and acquisitions (M&A) continue to reshape the global tech landscape, including the fast-evolving insurtech space.
For insurtech companies, M&A trends aren’t just background noise—they’re critical signals. Whether you’re preparing for growth, seeking investment, or considering strategic partnerships, understanding the M&A environment is essential to positioning your business for long-term success.
✅ Digital transformation pressures
Digital maturity is now expected—not optional. M&A activity is being driven by companies looking to accelerate their digital transformation and modernise service delivery. Insurtechs with scalable, API-driven platforms or proven embedded insurance capabilities will be highly attractive targets—or well-positioned acquirers.
✅ The AI & automation race
AI has shifted from experimental to essential. Across industries, M&A deals are focused on acquiring talent and IP in areas such as machine learning, underwriting automation, and intelligent claims handling. Insurtechs that build or integrate AI capabilities will find themselves better equipped to compete—or to exit at a premium.
✅ Market consolidation
We’re seeing a move toward fewer, stronger players. As the insurtech sector matures, consolidation will become more common. Companies that clearly differentiate themselves—whether by region, niche, or technology—will be better placed to scale or attract acquisition interest.
✅ Fintech
The integration of financial services and insurance is blurring traditional boundaries. M&A activity in this space is focused on embedded finance, digital wallets, and usage-based products. Insurtechs that can complement fintech ecosystems with relevant insurance offerings should consider partnerships—or acquisitions—as strategic growth levers.
✅ Healthtech
The shift to preventive and personalised care is reshaping health insurance models. Insurtechs can expect increased M&A activity with health data platforms, wearable tech firms, and telemedicine providers. These partnerships will allow insurers to underwrite smarter and deliver more relevant cover.
✅ Green tech & ESG
Sustainability is influencing deal flow. Investors and acquirers are prioritising ESG-aligned companies. Insurtechs that can offer climate risk models, sustainability-linked policies, or support decarbonisation efforts in underwriting will stand out in M&A evaluations.
Before pursuing M&A opportunities—whether as buyers or sellers—insurtech leaders should address the following:
For insurtech companies, 2025 offers both opportunities and challenges. Staying informed about M&A trends isn’t just useful—it’s essential to developing an adaptable, forward-thinking growth strategy.
Whether the goal is scaling through acquisition, preparing for a strategic exit, or building long-term partnerships, the most successful insurtechs will be those that are agile, future-focused, and ready to align with the evolving global tech economy.
In this shifting M&A environment, partnering with an experienced and innovation-led insurtech’s like Briisk Limited offers a distinct competitive advantage. Briisk’s digital insurance distribution platform is purpose-built for scalability, cross-border deployment, and embedded product delivery—exactly the capabilities that acquirers and investors are looking for in 2025.
With a proven track record across multiple regions and a strong focus on digital transformation, Briisk empowers its partners to adapt, grow, and lead in a rapidly changing insurance landscape. Whether you’re looking to scale your offering, expand your market reach, or enhance your digital capabilities, a strategic alliance with Briisk could be the catalyst for your next phase of growth.
Artificial Intelligence (AI) is no longer just a futuristic buzzword — it’s here, shaping how industries operate, innovate, and grow. In insurance, where efficiency and accuracy are critical, AI has the potential to transform every step of the value chain, from product design and marketing to claims management and training. But while many talk about […]
Personalisation and decision support through a digitised broker platform “There are so many options… how do I know what’s right for me?” It’s one of the most common — and paralysing — questions for insurance customers. Whether they’re 21 or 51, navigating product choices can be overwhelming, especially when financial literacy is low and the […]
At face value, it seems like a fair question. You’re likely just starting your career, still exploring your independence, and not exactly at the stage of life where you’re planning for worst-case scenarios. But this question isn’t just a conversation starter — it’s a reflection of a deeper issue in the insurance industry: a lack […]
It’s a foundational question, often asked, rarely answered well. For many, insurance remains complex, inaccessible, or something to “worry about later.” Yet in today’s unpredictable world, insurance is more relevant than ever. The problem isn’t a lack of need—it’s a lack of understanding. This is precisely where EduTech and InsurTech intersect to drive change. Enter […]
In the digital age, customer expectations are changing fast and the insurance industry needs to keep up. Consumers now expect the same seamless, fast, and intuitive experiences they get from tech platforms in other sectors. As insurers and brokers, this means rethinking how we engage, advise, and distribute. Enter: Digital broking, digital advice, robo advice, […]
Unlocking payment flexibility, operational ease, and customer satisfaction The insurance industry is undergoing a digital evolution, with customer expectations pushing companies to rethink how they handle payments. Traditional methods like debit orders and direct debits have served their purpose, but in today’s fast-paced, tech-forward world, they often fall short – especially when flexibility, retention, and […]
The insurance industry is changing rapidly. With online platforms, instant quotes, and digital policies, it’s never been easier for customers to purchase insurance products. But amid all this convenience, one crucial element is being left behind: professional, personalised insurance advice. At Briisk, we believe that no matter how seamless or digital the insurance journey becomes, […]
In a world where digital convenience is paramount, embedded insurance is quickly becoming a must-have feature for businesses looking to enhance value and customer satisfaction. But what exactly is embedded insurance, and why is partnering with an insurtech like Briisk the most effective way to implement it? Let’s explore. What is embedded insurance? Embedded insurance […]
The pace of technological change is accelerating—and so is the consolidation of the industry. As we enter the second quarter of 2025, mergers and acquisitions (M&A) continue to reshape the global tech landscape, including the fast-evolving insurtech space. For insurtech companies, M&A trends aren’t just background noise—they’re critical signals. Whether you’re preparing for growth, seeking […]
The insurance industry is on the cusp of a transformative revolution, driven by advancements in artificial intelligence (AI). At the heart of this change are generative AI and agentic commerce, two concepts set to redefine customer journeys and the buying process. Understanding generative AI and agentic commerce in insurance Generative AI refers to AI systems […]